As Executive Director, William is responsible for the group’s progressive developments and operations strategies, including the refreshing of the Siam@Siam flagship hotel’s vision, products, and services, the implementation of innovative management policies with creative guest service standards to initiate and drive new business towards the growth and expansion of the company.
As Group General Manager, William will also oversee the successful operations of the Siam@Siam Design Hotel & Spa Bangkok, together with the new wholly owned Siam@Siam Design Hotel Pattaya, as well as the Mode Sathorn Fashion Hotel Bangkok, managed by Siam@Siam.
William’s remarkable career within the hospitality industry spans over 15 years where he has held several senior corporate and management positions in Asia. In 1998, he first joined Novotel Bangkok on Siam Square as the hotel’s Entertainment & Creative Manager and was largely responsible for the successful launch of the first “Fun Pub” concept in Bangkok called “Vibrations”. In 2002, he joined the pre-opening teams of Accor’s Sofitel Silom Bangkok and also the new Sofitel Boao Hotel and Convention Centre in Hainan, China, as Director of Communication. In 2003, he returned to Thailand where he was subsequently promoted to the position of Executive Assistant Manager at the Grand Mercure Fortune Bangkok and later at the Novotel Vientiane, Laos in 2004.
Following the tragic Asian Tsunami which hit the west coast of Southern Thailand, William was assigned as Accor’s Special Projects Manager for Tsunami Victim Assistance, based at the Accor Corporate Office in Bangkok in 2005. In 2006, William was promoted to Accor Asia’s Operations Coordinator assisting with all Hotel Operations and Policy matters for the group. In 2010, William was appointed Regional Manager for Crisis and Risk Management, Security, Safety and Operations Support for the South East Asia Region for the Accor Group. With his extensive and useful professional hotel experience with Accor, William HAS stepped out boldly to take up his new challenge now as the Executive Director and Group General Manager of the artistic and unique design Siam@Siam hotels group in April 2014.