Dr. Nattakit Tangpoonsinthana, Executive Vice President – Marketing Central Pattana Plc. stated that “Summer Promotion is one of the largest campaign of the year for CentralPlaza. We invested over Bt30 million and expected that it should enhance the spending to 20% and increase the Traffic within the complex by 15%. The campaign is set under Blooming Korea theme with the special high light differs in all nine branches, i.e. Beauty Workshop, Fashion Show, Make up Demonstration, Hair-styling Demonstration, Model on Catwalk Contest, Window Display Contest and Mini Concert from renowned artists.”

The “CentralPlaza Summer : Blooming Korea” promotion brings the Korean fever in focus to keep all the hipsters in trend with gorgeous looks to reckon the tremendous response of Korean norms, be it fashion, hair style, make up, music, superstars, singers, Korean series, or even ring tone and call waiting songs that are entire in Korean style.

These activities are opened, first, for the press to get a Korean glimpse ahead all with the beauty gurus. Ma-Ornapa Kritsadee, the leading make-up artist, Kamol Suthasarn, the renowned hair stylist and Kawee Laksanasakulchai, the famous stylist from Praew magazine will be joining the event with demonstrations on the make-up as well as dressing in Korean style to principal models; Ta-Warith Thipkomut – the skillful actor from Channel 3 and Benz-Punyaporn Poolpipat – the prominent actress from Channel 7. Chance to get up close and personal with Lukkade-Methinee Kingpayom, the illustrious model and Whanyen – M.L. Sisira Diskul, the sweet celebrity is also there to spice up, the already fun event.

As for the activity during the entire summer period at CentralPlaza, each and every branch caters to different high lights. CentralPlaza Ladprao is hosting the Win Summer Design Contest 2007 during March 26-27 to sort after the best design and decoration of Window Display from students of numerous institutes with over Bt100,000 prize. The Hot Fashion Show also spices up the event to welcome summer of 2007.